Friday, 19 February 2016
PDF Portfolio & My Photographic Style
Arlington Project
I decided to keep my PDF to one theme as other images I have from past projects are very different and I feel they do not edit well together. The initial images show a working theme of light and attention to detail which can often be over looked. The building I have been working within is brutal in style and quite often referred to in derogatory terms, however, I find it quite beautiful and wanted to express this through my imagery.
I have sequenced the images in the order that you would find them within the building playing with the sense orientation. Some images are larger than others, allowing the viewer to look at the detail within the image, but at the same time, be able to compare the alike images for similarities and differences.
To describe my photographic work I would say it usually comes from a personal experience or unearths a concept or a truth. I try to find beauty in things that are at times over looked, therefore I would say my style is considered and thoughtful. I also use typologies so the viewer can contemplate similarities and differences, allowing them to really look and engage with my work.
Reseach & crit of the way 3 photographers use design & social media online
Thom Atkinson
Thom's website opens onto this page, revealing an image from his latest book 'Missing Buildings'.
The page has a lot of white space giving a clean and fresh impression. The grey shades used on the typefaces is subtle and feels professional similar to the tones and space that you would find in a gallery. This creates an importance and a demand to be taken seriously within the fine art world.
The right hand side has a list of the projects that Thom has worked on with links onto separate pages to view the work. The information at the bottom has all contact information including a link to his Tumbler site and Twitter account allowing the public to join him on social networking sites such as these.
The Tumblr link takes you straight to Thom's tumbler account. It looks as if he uses similar aesthetics on this account. It has lots of white fresh colours with the same typeface and again using white, blacks and greys as he had on his website keeping continuity and allowing us to build an idea of his style.
Thom's Twitter account keeps the continuity of white and grey spaces, the banner behind the profile picture is grey which matches the tones in the small house used as the profile picture. The small house could represent one of his projects and is a nice way to use social media as a platform to present imagery that he made. All of Thom's contact details are again displayed allowing views to easily flit between his online accounts.
Thom makes regular updates on his Twitter account ensuring that it is current and showing that he is engaged and active within the industry. This could help when potential clients are researching for commission, to see that you are active and committed.
Jason Pay
Jason has a strong online presence. His website is predominantly white, mimicking the white walls of a gallery allowing the images shown to seen clearly without noise and distraction. Jason works mainly with the relationship between land and sea and this can be seen on his website, twitter account and Facebook. Other than Instagram, which feels a little removed from the other platforms, he uses the same profile photograph throughout his platforms which ties them all together alongside his running theme of the sea.
William Ashton
Will Ashton's website is much like the others I have looked at. It is fresh, white and allows space for his images to be view away from distractions of busyness. However when clicking on the link to go to his blog, he has a different typeface for his name. This would look more professional if everything matched, it shows design and doesn't look sloppy. He should also consider removing the word photography after his name.
There is no link to Instagram, Facebook or twitter on his website, and nothing online that can be sourced back to him. All in all, other than his website he has a very poor online presence.
Inspirational Board of Web-design
I really like the juxtapose between the person and the inanimate objects and how the colour pallets contrast but compliment each other.
Its the colours that I am drawn to here and the way the top of the pencil loses itself to the background.
This site is clean and clear, its to the point and not too busy. The colours used within the site compliment the bike giving the impression that the whole website is built for this one bike.
A really clever way to show different aspects of yourself while keeping the screen free enough to take it in.
Business Cards
I'd like my business cards to be double sided as above. However, this need one more tweaking to put some more consideration into the placement and colour of the text. I had used the colour off of the wall for the text, however I feel just plain black would make this clearer to read. Also, my name will be moved to the top, with the same distance from the left hand side as from the top, showing design and making the name look like it is though about and not just dumped onto the card. Also, similarly with my contact information, I will put this at the top with the same measurements used for my name to keep with the design.
Final Business Card
I have made the adjustments as noted above. By using black for the typeface makes my name and contact details stand out. I had measured to have the same distance from the bottom of the card as the left and right, but to me, it looked like it was pushed too far down. Therefore I have pulled both sets of text up 3mm more compared to the gap to the left and right. This has been done on both sets of text so that it has a continuity. I am happy with the images I have chosen, I believe they show my style of work as well as the colour pallets complimenting each other.CV's
The above CV's I wanted to play around with images and text to get a feel with what looked good and how I could improve. I liked the idea of having images running down the CV as I use this method within my work so it seems right to add that aesthetic into my CV.I have chose the typeface Helvetica as it is nice and clean, its not a busy typeface.
InDesign.
I used guidelines to make sure everything lined up, so that all the text had the same spacing as the images to the left, top and bottom, and that the text had the same spacing between them so it was millimetre perfect.
Using the cursor, I have highlighted all the
letters along the same edge, and increased the
box at the top of the screen shot on the right hand
side by between 0.1mm and 0.4mm. It is a very small amount but it makes sure everything will be lined up perfectly.
I used Photoshop to create the image to go down the edge of this CV, using rulers and guidelines to check that the spacing is the same distance from the edge as the writing is from the edge on the other side.
I liked the idea of the top and bottom of the image bleeding off of the page, this hinted to there being more images and also mimics the pattern of a roll of 35ml film.
The printer which I had access to unfortunately did not print full bleed leaving a horrid white boarder around the images. Therefore I took the top and bottom sections out.
The final design. There are still a few amendments I need to make. A spelling mistake and bolding the titles to show a hierarchy. Also the image at the top and bottom needs to align with the text, so that there is the same distance top, bottom, left and right.
I bought 128GSM paper to print on as this is slightly thicker and whiter than normal paper. It also almost has a shine to it which would enhance the look of the images. However, when printing, the ink bled off the bottom of each image. I've now changed the paper to hammer 100 GSM which holds the ink much better.
Final CV
This is my final CV, I have ensured that all the spacing around the edge of the CV is the same, this will make the CV pop and look more professional. In Design is great for this as you can line up guidelines so that they are millimeter perfect. Ive created the titles in bold with a larger typeface to show a hierarchy, with my name in the largest typeface. I have only used three sizes for the typeface to ensure there is no confusion and to make sure this looks fresh and neat, not complicated and messy.
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