Friday, 19 February 2016

Reseach & crit of the way 3 photographers use design & social media online

Thom Atkinson

 
Thom's website opens onto this page, revealing an image from his latest book 'Missing Buildings'.
 

The page has a lot of white space giving a clean and fresh impression. The grey shades used on the typefaces is subtle and feels professional similar to the tones and space that you would find in a gallery. This creates an importance and a demand to be taken seriously within the fine art world.
The right hand side has a list of the projects that Thom has worked on with links onto separate pages to view the work. The information at the bottom has all contact information including a link to his Tumbler site and Twitter account allowing the public to join him on social networking sites such as these.

The Tumblr link takes you straight to Thom's tumbler account. It looks as if he uses similar aesthetics on this account. It has lots of white fresh colours with the same typeface and again using white, blacks and greys as he had on his website keeping continuity and allowing us to build an idea of his style.


Thom's Twitter account keeps the continuity of white and grey spaces, the banner behind the profile picture is grey which matches the tones in the small house used as the profile picture. The small house could represent one of his projects and is a nice way to use social media as a platform to present imagery that he made.  All of Thom's contact details are again displayed allowing views to easily flit between his online accounts.




Thom makes regular updates on his Twitter account ensuring that it is current and showing that he is engaged and active within the industry. This could help when potential clients are researching for commission, to see that you are active and committed.

Jason Pay





 
 
Jason has a strong online presence. His website is predominantly white, mimicking the white walls of a gallery allowing the images shown to seen clearly without noise and distraction. Jason works mainly with the relationship between land and sea and this can be seen on his website, twitter account and Facebook. Other than Instagram, which feels a little removed from the other platforms, he uses the same profile photograph throughout his platforms which ties them all together alongside his running theme of the sea.
 

William Ashton


 
Will Ashton's website is much like the others I have looked at. It is fresh, white and allows space for his images to be view away from distractions of busyness. However when clicking on the link to go to his blog, he has a different typeface for his name. This would look more professional if everything matched, it shows design and doesn't look sloppy. He should also consider removing the word photography after his name.
 
There is no link to Instagram, Facebook or twitter on his website, and nothing online that can be sourced  back to him. All in all, other than his website he has a very poor online presence.


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